What is the Subaru Love Promise?

Subaru and our retailers believe in making the world a better place and the Subaru Love Promise is our vision of respecting all people. This is our commitment to show love and respect to our customers and to work to make a positive impact in the world.

The Subaru Love Promise Community Commitment

We believe in being a positive force in something bigger. And it all starts right here in our community. Not just by our donations, but by our actions.

That's why we stay true to our Love Promise Community Commitment by partnering with a wide variety of community nonprofits and charities.

Every year, we join hands with our owners in the "Share the Love" event, giving back to our community-a community that's given so much to us.

So, every day, we strive to ensure our love is felt not just by our customers, but by all in our community. We do this because we feel it is the right thing to do.

We are proud to participate in the Love Promise Community Commitment. We're grateful, not only to be a part of our community, but to serve and support the causes and passions that are closest to our hearts, right here in our neighborhood.

All of the organizations we support have one thing in common: the unwavering dedication to improve the world and the lives of ­its people.

Subaru Loves Pets

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Subaru Loves the Earth

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Subaru Loves Learning

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Subaru Loves to Help

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Subaru Loves to Care

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Whether they live in our homes or in the wild, Subaru is committed to keeping all animals safe and healthy.

A partner since 2008, Subaru has donated close to $14 million to the ASPCA and helped support nearly 1,000 pet adoption events, resulting in more than 11,500 adoptions to date.


Loving the environment means more than loving the great outdoors. It means working to preserve it.

Over a decade ago, Subaru became the first U.S. auto manufacturer to become zero-landfill, and now, in collaboration with the National Park Service and the National Parks Conservation Association, Subaru is leveraging that same environmental expertise to help the National Parks reach zero-landfill too.


It’s our goal to make the pursuit of knowledge available to as many minds as possible.

Total donations to teachers: $92,233
Over 200 teachers adopted
More than 15,000 students impacts


In a perfect world, hunger would be history and hope would be commonplace. We believe a perfect world is possible.

Subaru and Meals on Wheels America worked together to make volunteering easier, by launching a tool called the Meals on Wheels Online Volunteer Drive.


We should all have a chance to lead a healthy life. We’re aiming to give as many people that chance as we can.

Subaru has donated more than $4.5 million dollars to
Make A Wish, helping to grant 610 wishes in the U.S.

How is Groove Subaru dedicated locally to the Love Promise?

Yes - A little word that does big things. In many ways, Groove Subaru is a little company that does big things. Yes is the one word that says it all. It not only expresses our desire to meet your needs, it expresses positivity, passion and fun. You can expect ease of doing business, to hear solutions, a can-do attitude from each and every one of our Groove Subaru employees. Yes is a powerful word, and it's surprisingly simple. Groove Subaru believes in YES.

Groove's Drive for Education
Groove's Drive for Education
Colorado Aids Project

 Subaru Love Promise Heart

Love Promise Stories from Groove Subaru

Subaru and Groove Subaru believe in making a positive impact on the communities in which we live and work. We uphold that belief through our Love Promise Community Commitment. Every month, we select inspiring stories from customers and partners from around our area who strive to support our collective commitment and feature them here

Groove Subaru & LLS Bring Warmth to Patients  –  Julie J

On July 9th The Leukemia & Lymphoma Society and Groove Subaru delivered blankets and arts & crafts kits to Presbyterian St. Luke’s Hospital, Colorado Blood Cancer Institute and Rocky Mountain Hospital for Children. We started the day at Colorado Blood Cancer Institute delivering blankets to patients who were in for the day. We then moved over to Presbyterian St. Luke’s to the Bone Marrow Transplant floor and delivered blankets to patients and their families who were going to be in the hospital for a while. Then we walked to Rocky Mountain Hospital for Children and delivered the rest of the blankets and arts & crafts kits to the kids and their siblings. Groove Subaru and The Leukemia & Lymphoma Society were honored to spend the morning with the staff, patients and their families.

Groove Subaru & The Leukemia & Lymphoma Society  –  Beth M

Partnered with The Leukemia & Lymphoma Society, Groove Subaru delivered blankets, bags and care cards to the patients at the ColoradoBlood Cancer Institute on July 11, 2018. Jonathan Norris, a representative from Groove Subaru, is ayoung adult blood cancer survivor and enjoyed visiting with the patients duringthe blanket delivery. Because the Colorado Blood Cancer Institute doesn’t workwith the pediatric population, Groove Subaru and The Leukemia & LymphomaSociety took the arts and crafts kits to the Rocky Mountain Hospital forChildren, located in the same building. They also delivered to Presbyterian St.Luke’s. Colorado Blood Cancer Institute, Rocky Mountain Hospital for Children andPresbyterian St. Luke’s were very excited and appreciative of the blankets.

Subaru & LLS Deliver Blankets to Cancer Patients  –  Beth M

Groove Subaru, in partnership with the Leukemia and Lymphoma Society, participated in a “Share the Love” campaign to help blood cancer patients at the Colorado Blood Cancer Institute. Team members from Subaru, LLS and CBCI donated 80 warm, fuzzy blankets with care cards and messages of hope from the community. They also delivered 10 care kits to younger patients so the children could draw, do crafts and break away from hospital life. The program is a great way for LLS and Subaru to connect with local hospitals and help blood cancer patients. “It was a rewarding experience to be able to brighten the patients’ day and wrap them in love by providing the Subaru blankets! The cancer journey is tough, so to lift their spirits is a wonderful feeling,” LLS Sr. Campaign Director Beth Muehlethaler said.

Subaru and NWF Love the Earth!  –  Sue P

We planted the perennials that you sent. The students were so excited to start the garden. Unfortunately, the additional supplies (bird houses, birdbath, feeders etc.) did not arrive until the last day of school. I didn't want to put them out without student participation, so I will wait until the students come back in August. I will send more pictures then. Most of my students have not had the opportunity to experience nature, so they are genuinely excited to be part of the creation of our backyard habitat. We are so grateful!

Groove Subaru Donates funding to Local Schools  –  Justin M

Groove Subaru, in partnership with Groove Auto, is proud to announce its 2016 grant donation of $69,000 awarded on behalf of its “Drive for education” (DFE) program. The program, in its seventh year, uses proceeds from area car sales to fund grants awarded to neighboring schools. Everyone from principals to teachers and parents can apply for DFE grants to fund supplies and programs for their school of choice. This year’s grants were awarded to 28 schools to fund everything from Google Chromebooks, to leadership and outdoor programs as well as an entirely new course on science and energy for one school. “We understand that there is an ongoing challenge for schools to find funding and we want to do our part to help,” commented Groove Auto regional vice president, Rob Edwards. “These schools and teachers have the ever-important job of educating our future generation and we couldn’t be happier to help give them the tools to do just that.” Since its inception in 2009, the DFE program has contributed over $221,000 to Denver-area schools.

Many thanks to Mark Weadick and R.J. Dwyer  –  Carol and Jeff M

Gentlemen, I was dropping off my Subaru this evening for my regularly scheduled service at Groove on South Broadway in Englewood. My husband was on his way to pick me up when HIS car broke down. Mark Weadick and R.J. Dwyer were the two gentlemen who took my Subaru in for service and offered to help me out by providing a loaner for my use to retrieve my husband and have a car while my Subaru is in for service. Mark and R.J. were exceptionally nice and even offered to help if my husband could not get his car safely to the Toyota dealership for service on his Lexus. We were unsure that my husband could make it to the Lexus dealership in Greenwood Village, so Mark gave me the name of the service manager at the Toyota dealership next door to Groove and offered to call him in the morning to make sure my husband's car was handled with care as he is not a regular customer of Toyota. While I was tired after a long day of work and was unhappy that we were having car problems with my husband's car, Mark and R.J. went over and above by offering their help and providing exceptional service to me and my husband. Car problems are never fun, but with the face of Subaru represented by gentlemen like Mark and R.J., a trying situation was certainly much more pleasant. Many thanks to Mark Weadick and R.J. Dwyer!!

Groove Subaru Loves Planet Earth!  –  Justin M

Throughout the month of April, Groove Subaru took part in Subaru's "Love the Earth campaign". During the month, a large White and Green box was placed in our showroom for people to recycle their old electronic equipment. We received many donations and are very proud to have helped facilitate this real-world recycling event at our store. Thank you to all who donated to show our planet some love!

Feeling the Love!  –  Tara R

Today, members of our fundraising and development team met with Groove Subaru in Englewood to accept a $12,000 check in support of our organization and the people with HIV and AIDS who we provide services to. Thank you Groove Subaru for raising this money and for your commitment to keeping Colorado communities safe!

Visually Impaired Students' Program awarded $3500  –  Amber R

For the first time ever, Englewood Schools has two braille learners. We are developing our program and services to encompass all of the things these students need to learn in order to be successful. From learning to ride RTD to how to operate the functions on an Ipad, these kids are competing with fully sighted peers, in fully integrated classrooms. I wrote this Drive For Education grant in hopes of securing funds to create more opportunities for all of the students with visual impairments in Englewood schools. These funds will be used to create opportunities for community outings, to build tactile libraries for our students with severe needs, and to buy supplies for activities such as cooking, recreation, and social skills development. From white canes, to puffy stickers, this money will help provide additional resources to our blind and visually impaired learners. Thank you, Groove! We are looking forward to sharing some examples of the projects we create from your generous gift.

I am a Subaru owner for life  –  Wesley B

Michael at Groove Subaru was easy to work with, friendly, prompt and straightforward. He wasn't pushy and made sure that the car we bought was exactly the way we wanted it. He went out of his way to find the exact car we wanted, which happened to be in a different state, and had it delivered for us. I am a Subaru owner for life and Michael strengthened the relationship. 110% satisfied!

I wouldn't take my car in to any other dealership  –  Susan V

I am constantly wow-ed by the fantastic customer service within the mechanic's shop and the sales department at Groove Subaru. This is our third vehicle there and I hope to keep coming back again and again! There is no pressure to buy and we've consistently gotten great deals. And the mechanics are FANTASTIC! I wouldn't take my car in to any other dealership.

Donating To The Active Youth Of Our Community  –  Sara S

Robert Farnett, GM of Groove Subaru awarded $3,500 to the Colorado Rapids Youth Soccer Club on Tuesday October 28th, 2014 as part of the Groove Auto Drive For Education Foundation. Sara Shanley accepted the donation and was grinning from ear to ear while at the Dealership. The funds will be used to help support the program which provides education and training to four different age groups. The Colorado Rapids Youth Soccer Club's is serving 1,500 children with Soccer for Success in the Denver Metro area. Soccer for Success is the U.S. Soccer Foundation's free after school program that uses soccer as a tool to address children's health issues and juvenile delinquency, while promoting healthy lifestyles in urban undeserved communities. To find more information about how you can get involved please visit www.rapidsyouthsoccer.org/soccerforsuccess. The Drive For Education Foundation was created by the employees of Groove Auto as a way to make an impact in the local neighborhoods where they work and live. By committing a portion of the sale of every vehicle to the program, they are able to give over $100,000 a year in funding to local non-profits and schools. In 2013 The Drive For Education Foundation gave $120,000 to local schools, organizations and non-profits and in 2014 they are planning on exceeding that number.

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